LTEN Member Steve Woodruff Releases New Book

By October 18, 2023Member News

(Franklin, TN) Steve Woodruff is proud to announce the release of his second book on the theme of clear communications. This volume, The Point (How to win with clarity-fueled communication) is the follow-up to Woodruff’s popular 2018 book Clarity Wins.

Distributed by Morgan James Publishers, The Point unveils a universal recipe for effective communication, called The Clarity Fuel Formula. The four rules and eight tools of this ground-breaking formula have been tested and proven over the years by a variety of organizations and teams of every size. The book is available through on-line retailers as well as select physical bookstores.

Demonstrating that every communicator is up against the fierce competition of an environment of constant distraction, The Point provides actionable tactics and shortcuts to help any leader, marketer, trainer, or sales professional break through the noise and gain attention. The clarity principles in the book can be applied to all forms of communication, including email, presentations, training, personal branding and networking.

Woodruff has been an active member of the Life Sciences Trainers and Educators (LTEN) community for over 27 years and was named a 2022 LTEN Member of the Year. His writings and workshops have informed and equipped thousands of commercial biopharma professionals during that time.

More information about The Point and Woodruff’s professional workshops is available at his newly-relaunched website, www.stevewoodruff.com.

LTEN

About LTEN

The Life Sciences Trainers & Educators Network (www.L-TEN.org) is the only global 501(c)(3) nonprofit organization specializing in meeting the needs of life sciences learning professionals. LTEN shares the knowledge of industry leaders, provides insight into new technologies, offers innovative solutions and communities of practice that grow careers and organizational capabilities. Founded in 1971, LTEN has grown to more than 3,200 individual members who work in pharmaceutical, biotech, medical device and diagnostic companies, and industry partners who support the life sciences training departments.

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