ILLUMINATE AND BABSON COLLEGE COLLABORATE WITH B-AGILE PROGRAM – Bringing the Entrepreneurial Mindset to the Life Science Industry

By June 21, 2022Member News

Boston, MA [June 15, 2022] — Illuminate, an award-winning, Boston-based developer of innovative training programs for the global life sciences industry, is collaborating with Babson College, ranked the number one college for entrepreneurship by U.S. News & World Report, to offer Babson’s forward-thinking B-AGILE (Babson Accelerator for Growth, Innovation and Entrepreneurial Leadership) program to its life science organizations for the first time.

“Babson’s B-AGILE program is customized to each group to immerse learners in the entrepreneurial mindset, opening up creativity and sharpening their critical thinking skills,” said D. R. Widder, MBA ’99, Vice President of Innovation at Babson College. B-AGILE will build team members who are able to drive and inspire change in the rapidly evolving life science industry through personal growth, emotional intelligence, outside-the-box thinking, and leadership.

“In the current healthcare environment, we must not only continually envision new horizons and generate fresh ideas, but also anticipate and capitalize on every obstacle in order to grow and thrive,” said Shaun McMahon, president and founder of Illuminate and Babson class of ‘90 graduate in Entrepreneurial Studies. “That’s what makes B-AGILE an excellent opportunity for our clients. This fully virtual program combines the entrepreneurial knowledge of Babson with the industry expertise of Illuminate to create a unique curriculum structured specifically for life science sales professionals and tailored to the unique challenges inherent to the industry. Learners will be able to apply new business skills to drive themselves to become future leaders of their organization.”

The seven-week program will build learners’ leadership skills through 90-minute interactive sessions led by Babson faculty on topics such as business models and metrics, innovation, financial acumen, leadership, and diversity, equity, and inclusion. Through a combination of interactive case studies, class discussion, and team projects, participants will learn new ways of thinking to solve difficult problems, assess and mitigate risk, and learn techniques to lead with empathy and inclusivity.
Graduates become an energized network within the organization, sharing a common vocabulary, innovation mindset, and set of practical tools to create new ideas, develop solutions, and advance them to be people of impact.

“Participants in the B-AGILE program have had great success implementing the strategies they learned in the program within their organizations,” said Kevin Sullivan, Vice President of Corporate Engagement at Babson College. “We’ve seen the impact our B-AGILE graduates have had in other organizations and industries and are eager to expand into the life sciences learning and development market as well. Given Illuminate’s proven leadership in the field, we couldn’t have picked a more fitting collaborator for this mutually beneficial collaboration.”

About Illuminate

Based in Boston, Illuminate is a client-focused, full-service training and development firm that specializes in delivering customizable learning and development material for life science companies. Since 2004, we have worked to provide sales teams with custom learning solutions and complementary services designed to drive sales and deliver results. Find us at


About Babson College

Babson College is the educator, convener, and thought leader for Entrepreneurship of All Kinds®. The top-ranked college for entrepreneurship education, Babson is a dynamic living and learning laboratory where students, faculty, and staff work together to address the real-world problems of business and society. We prepare the entrepreneurial leaders our world needs most: those with strong functional knowledge and the skills and vision to navigate change, accommodate ambiguity, surmount complexity, and motivate teams in a common purpose to make a difference in the world, and have an impact on organizations of all sizes and types. As we have for nearly a half-century, Babson continues to advance Entrepreneurial Thought & Action® as the most positive force on the planet for generating sustainable economic and social value.


About LTEN

The Life Sciences Trainers & Educators Network ( is the only global 501(c)(3) nonprofit organization specializing in meeting the needs of life sciences learning professionals. LTEN shares the knowledge of industry leaders, provides insight into new technologies, offers innovative solutions and communities of practice that grow careers and organizational capabilities. Founded in 1971, LTEN has grown to more than 3,200 individual members who work in pharmaceutical, biotech, medical device and diagnostic companies, and industry partners who support the life sciences training departments.

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