“Our team is really tenured and clinical … we can’t use learning games.” Sound familiar? In the demanding world of pharmaceutical education and promotion, being able to capture and...

Are you building a learning culture or just a mountain of content? Organizations are investing more in training to upskill and reskill their salesforce, yet content sits largely unused by...

  What do field coaching reports (FCRs) accomplish in your organization? At Amgen, both sales leaders and learning leaders believe FCRs can and should reinforce solid curbside coaching — but...

  How do you evaluate proficiency? Is a written test enough? A classroom practical exam? Or is a field sign-off the only way to be sure? Join us for this...

Business acumen continues to be a critical skill for life sciences professionals. The shifting needs of customers in 2023 may require training leaders to add a greater focus on this...

Many companies invest time and money into the hiring process, then neglect to develop an efficient strategy for onboarding new reps. Several factors cause this to happen, such as the...

Traditional methods for measuring the success of product launches, plan of action meetings (POAs) and national sales meetings (NSMs) include curriculum development and delivery on-time, within budget and certification for...