Wednesday, April 21, 2021 3:00 p.m. ET/12:00 p.m. PT Whether virtual or in-person, it is important to develop training tailored to your specific audience. When it comes to training medical…
Read More
Thursday, March 11, 2021 2:00 p.m. ET/11:00 a.m. PT As our environment continues to evolve, life sciences companies are building hybrid selling skills into their curricula. They realize that a…
By Noël Theodosiou and Sergio Corbo Much has been written about the impact of COVID-19 on U.S. life sciences sales in 2020. The overwhelming consensus is that the pandemic expedited…
Thursday, February 11, 2021 2:00 p.m. ET/11:00 a.m. PT Life sciences sales reps only have a few minutes to speak with a healthcare professional. Their pitch needs to be efficient,…
Wednesday, January 27, 2021 3:00 p.m. ET/12:00 p.m. PT Icebreakers can be a good way to start an online meeting, by personalizing things and creating a connection between attendees. But…
Find out why Novartis Global Oncology felt it needed to revise its sales model, how it achieved buy-in and how success was measured in the United States, China, Japan, Russia…
Virtual selling is the new normal for life sciences organizations. But being a great virtual seller doesn’t mean simply conducting every meeting via video conferencing. Virtual selling means understanding a…
