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Webinar: Elevating from Sales Excellence to Business Relevance
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Webinar: Elevating from Sales Excellence to Business Relevance

Join us for this 30-minute LTEN webinar, sponsored by The SUMMIT Group, as we look at customer engagement journeys and patient-centricity.

4/11/2019
When: 04/11/2019
11:00 AM
Where: United States
Contact: Miki White
540.725.3859


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Elevating from Sales Excellence to Business Relevance

Thursday, April 11, 2019 11:00 AM - 11:30 AM EDT

The life sciences industry is one of the most disrupted & disruptive industry in the world. Customers have evolved from physicians to complex account environments, with new emerging customers and where decision-making is now done by teams, not only by prescribers.

But now there is an opportunity for life sciences to elevate their go-to-market model in light of healthcare integration, increase partnerships opportunities and technology acceleration. This transformation is not only focused on the customer interaction but also represents a call for organizations to relook at how they view engagement at the customer level and to become more strategically relevant as well as customer’s customer-centric.

Join us for this 30-minute LTEN webinar, sponsored by The SUMMIT Group, as we look at customer engagement journeys and patient-centricity.

During this webinar, we will discuss:

  • Why: The need to change from sales to strategic account management.
  • What: Is the impact for sales training.
  • So What: Equipping customer-facing teams to become more relevant.
  • Now What:  Immediate actions that you can take.

Our Presenter:

   

Dominique Côté
President LifeScience Practice
The SUMMIT Group

Dominique brings over 28 years of local, global & international experience in the Life Science sector.  She leads Summit's Life Science practice. 

She is an accomplished international business leader, recognized as a chief architect of global account program journeys, leading corporate changes and cultural shifts for customer-centric innovation and patient value.

She is a panelist and keynote speaker in Europe and the U.S. in the areas of customer centricity/engagement, Global Account Management programming, and Pharma Commercial Excellence - as a subject matter expert.

Dominique has a scientific and research background in genetic/immunology and oncology.  She is from Canada, where she worked for the first 20 years of her career in the human pharmaceutical industry with companies like Roche, (Sandoz) Novartis, and Pfizer before relocating to Europe.

During her career, Dominique held positions of increasing responsibility in the areas of sales, marketing, L & D, KAM, business effectiveness, and general management (P & L).  She managed teams in more than 36 countries, leading activities to optimize profitability and effectiveness of field forces, as well as enabling deployment of new commercial business models - such as spearheading the global account management program at Pfizer EMBU and CRM deployment.  She most recently served as global VP marketing for UCB biopharma.

Her career provided her with global/varied market experience and diversified culture knowledge.  Dominique has been on many global councils for learning and development/KAM/patient centricity, as well as diversity.  She has been on the board of SAMA (Strategic Account Management Association) since 2011 and was on the HBA (Healthcare Businesswomen's Association) steering committee for international strategy, and the CCPE board (Canadian Council for Pharmaceutical Education).

Dominique lives in Brussels, Belgium and speaks French and English.


Register today for this free, LTEN webinar. Not an LTEN member? Join today and realize the value. 







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