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Novartis: Achieving Rapid Omni-Channel Selling Skills Adoption
July 19, 2022 @ 12:30 pm - 1:30 pm EDT
We have all been faced with the challenges of ensuring our sales teams are fully equipped with the new skills and tools they need as the doors re-open again for enhanced physician interactions. This has meant that Commercial Excellence and Sales Training teams have been under pressure to ensure that effective training is available for these new skills, and even more importantly, that consistent coaching is prioritized, so that these skills stick and are consistently applied during virtual or face to face interactions with our customers.
Join us for this interactive LTEN webinar, sponsored by Atomus. Kevin Kutler, head of sales training and development at Novartis, and Simon Mormen, managing director of Atomus (creators of aCoach), will share their intriguing insights on how Novartis are re-skilling their teams, the tools they are using and how this is providing positive impact across both the U.S. and global sales teams in 2022. You will have the chance to ask direct questions and gain invaluable insights to aid your own training and coaching strategy.
At this webinar, you will learn:
- How to understand the business case for change.
- The approach that Novartis took, including key metrics and performance indicators.
- Tips on selecting the right coaching platform to measure and nurture the process to guarantee success.
Register today for this free, LTEN webinar. (Not an LTEN member? Join today and realize the value.)Register
Kevin Kutler, Executive Director, Training, Novartis Pharma
Kevin has held various additional roles through his tenure across both pharma and oncology, including sales, training, sales leadership, marketing, field force effectiveness and NG in Novartis. Kevin has led the U.S. training team for the past eight years. A graduate of The Ohio State University, Kevin lives in Bethlehem, Penn., with his wife Lori and is the proud dad of Jordan and Allie.
Simon Mormen, CEO, Atomus
Simon Mormen is CEO of Atomus, overseeing offices in both the US and UK. Simon is recognized as a leading expert in field force coaching solutions and has more than 20 years’ experience of implementing these for global corporations. Simon works with pharmaceutical, biotech, media, technology, and financial organizations and partners with leading authorities on sales coaching models, field force and commercial effectiveness.
Simon has helped shape the sales and coaching strategy of major corporations and enabled organizations to manage the processes and programs which drive field force selection, promotion and advancement.
Simon has completed successful projects with companies such as: Pfizer, Novartis, Abbvie, BMS, Virgin, British American Tobacco (BAT), John Lewis, Novo Nordisk, MoneyBookers, Astellas, Skrill, Ferring, Air Products and Lundbeck, as well as working alongside consultancy partners such as : The Sales Executive Council, Novo Dynamics, Velocity Success, Hay Group and Leadership Solutions.