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LTEN Study - Role of Key Acct Managers

[LTEN Study] The Role of Key Account Managers

Most organizations have a variation of the key account manager (KAM) role. It is no surprise, then, that most companies are seeking to gain deeper insights into the role. In this study, TGaS Advisors shares finding on how the KAM role is being positioned, defined and supported through learning and development. 

In this study:

  • Pharmaceutical KAMs
  • Pharmaceutical KAM Training
  • Key Insights and Findings: Profile Design, Training Support & Sales Support
  • Non-Pharma KAM Insights - Emerging Trends and Current Practices
  • Actions to Consider to Support KAM Training & Performance

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