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Frequently Asked Questions

Q: What is the cost of the study to participants? To non-participants?
The study costs $4,500 for participating companies, and $9,000 for non-participating companies.

Q: Who can participate? Are there requirements?
The study is offered exclusively to SPBT member companies. Any pharmaceutical, biotech, medical device or diagnostic member company of SPBT is eligible to participate.

Q: What if a company training leader isn’t a member of SPBT? Can he/she participate? Will there be any discounted opportunity for membership?
Yes, they can participate, and we encourage training leaders that are not already a member of SPBT to join and gain access to this research in addition to numerous other benefits. For more information on SPBT membership, go to The research is discounted to study participants.

Q: Can individuals buy the study?
Yes, any individual member of SPBT can purchase the study.

Q: Will any of the results be made public?
Topline results and key findings were presented at the SPBT Annual Conference June 4 – 7, 2012. However, the study must be purchased to obtain complete research results and access to ongoing consultation and data.

Q: What kind of and how much "ongoing consultation and data access” will be available to participating companies and what is the cost?
An investment of $4,500 for participating companies ($9,000 for non-participating companies) includes:

  • Executive Summary and Key Insights
  • Complete 2012 SPBT Industry Landscape Study Report
  • One ticket to a roundtable discussion of results at the SPBT Annual Conference (June 4 – 7, 2012)
  • One individual "live” briefing and Q&A (up to 60 minutes in length) of landscape results with a consultant from TGaS Advisors
  • Complimentary membership in TGaS Advisor’s Virtual How Network with full access to quarterly benchmark reports

Q: What is a "Virtual How”?
A Virtual How is an in-depth query on a limited topic.  Answers are blinded, aggregated and analyzed, enhanced by existing information in TGaS Advisors’ proprietary database. Participants receive a full report on the topic within ten days, and select summaries will be published in Focus, SPBT’s quarterly magazine.

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